Our Story

LIKESELF was created with a simple idea:
Comfort should not be reserved for special moments.
It should be part of your everyday life.
We believe the time you spend at home, or simply being yourself,
deserves to feel beautiful, relaxed, and effortless.

Craft

Every piece is made with intention.We focus on the details you can feel, and the quality you can trust.

100% cotton poplin

— breathable, soft, and natural

Hand screen printing

— crafted with care

Hand-drawn prints

Hand-drawn prints by Nordic designers

Lifestyle

From slow mornings at home to sunny afternoons by the pool, to quiet evenings winding down —
Our pieces are made to move with your lifestyle.
Not just sleepwear.
Not just loungewear.
But something you can truly live in.

LIKESELF is not just what you wear.

It’s how you feel — comfortable, confident, and completely yourself.